Sonera
Device Marketing & Photoshoots
I worked on several Sonera marketing assignments, from device campaigns to home broadband communications.
This archive case brings together a Sony MDR-1000X campaign and a series of device marketing photoshoots.
Related work:  Sonera Wifi »
Sony MDR-1000X Campaign
Sonera needed a campaign for Sony MDR-1000X Bluetooth noise-cancelling headphones.
I worked on the campaign idea, visual design and multichannel production across outdoor, retail and digital materials.
Art Direction · Visual Design · Multichannel Production
Device Marketing Photoshoots
I planned and directed photoshoots for Sonera’s device marketing across different channels.
My role included defining the required images, selecting locations and directing the shoots on set.
Art Direction · Visual Design · Shoot Planning · Directing · Multichannel Production